Action! Intrigue! CMS Impossible.
I had fun writing a guest blog for my friend Elizabeth of Only Even Prime fame. It’s the story of the MI team looking for a real CMS. Take a look.
Writing for Usability and Findability
It seems to me, these days, that real usable content is taking a back seat to whizbang-widget-this-AJAX-that graphic self-indulgence. I’ll be the first one to jump up and down when the subject of good design and solid user experience are on the table. We know, as professionals in the field, that a well-designed, aesthetically pleasing (not overly done) website creates user confidence and keeps them from hitting the BACK button immediately when they find your site. However, the key to keeping visitors on your site is to give them what they came for. Content.
Information Hierarchy in Design
For the last couple of weeks I’ve been working on redesigning our company website and we went through the standard process of looking at visual comps, tweaking the design and iterating. One of my challenges was to produce an “academic” design, this was important because we plan on having a rather text heavy site.
Granted, typography is an important thing with our new site, absolutely, but good typography is not enough. You need a solid information hierarchy.
